Senja exterior at dusk

The afterglow begins here

Senjaby MFG — Kuta, Lombok

An intimate, upscale vibe-dining and late-night destination. Three floors. One unforgettable night.

Explore the Concept
Experience

A night built around
captivating moments

Curated energy, theatrical hosting, and service that fosters loyalty. Every detail — from the oshibori welcome to the dramatic lighting shifts — is designed to make the night feel intentional.

5 – 7 PM

Sunset

Rooftop lounge energy. Relaxed, intimate house music. The golden hour sets the tone.

7 – 10 PM

Transition

A gradual lift in tempo. Lighting shifts as dining becomes more social. The room warms.

10 PM – Late

After Dark

The DJ-led program begins. The venue transforms into its late-night identity.

Signature Moments

Oshibori welcome — a warm, scented towel ritual upon arrival

Rooftop sunset cue — a curated moment as the sun dips below the horizon

Dramatic lighting shifts at 7 PM and 11 PM mark the energy transitions

Dress Code

Smart casual. Dress-up is encouraged. No singlets, flip-flops, or swimwear. Step out of the casual island default and into something intentional.

Floors

Three levels,
three distinct energies

Based on a 9.5m × 23m land footprint, approximately 200 sqm per floor.

Floor 1 — Dining

Floor 1

Dining

Intimate, repeatable upscale dining. A mix of bar and table seating for 60–80 guests, with a full kitchen and a front arrival terrace that sets the tone from the moment you step inside.

60–80 seatsFull kitchenArrival terrace

Floor 2

Lounge & Club

A sound-contained room with a central DJ booth, intimate tables with minimums, and an energy that builds through the night. This is where the evening shifts from dinner to destination.

Central DJ80–120 capacityTable minimums
Floor 2 — Lounge
Floor 3 — Rooftop

Floor 3

Rooftop

A sunset-first rooftop that transitions into a sophisticated night lounge. Covered and open zones with a mix of seating and standing areas, framed by tropical greenery and panoramic views.

Sunset views70–110 capacityCovered + open
Brand

The afterglow

"Senja" — the Indonesian word for twilight, that fleeting moment when the sun has set but its warmth still lingers.

The name captures the essence of the venue: the transition from sunset sophistication to late-night warmth. It is a place where the quality of the moment matters more than the hour on the clock.

Visual World

A modern black monolith facade with warm amber glow from signage and interior lighting. Materials include charcoal metal, ribbed textures, smoked glass, and warm wood and bronze accents. No boho, no tiki, no bamboo — just clean, intentional design.

Market Positioning

Senja fills the gap in Kuta, Lombok for world-traveled guests who miss intimate, high-detail, upscale experiences. More approachable than Miss Fish, but with the same premium DNA and attention to craft.

Operations

Built to perform

Every operational detail is designed to maintain the premium, "elegantly rowdy" vibe that defines Senja.

Doors Open

5 PM

Sunset service begins on the rooftop

DJ Program

10 PM

The energy shifts to late-night mode

Dining Model

Reservation-led

Controlled flow, premium experience

Door Policy

Selective

Peak nights maintain exclusivity

Launch

A phased opening

The launch strategy is designed to build anticipation, tune operations, and create an unforgettable opening moment.

01

Cinematic Tease

A curated social media campaign that reveals the venue in fragments — materials, light, sound — building intrigue without showing everything.

02

Controlled Soft Opening

Invite-only evenings for service tuning and team calibration. Real guests, real feedback, no public reviews. The team finds its rhythm.

03

Official Launch Weekend

A headline DJ, a full house, and the culmination of months of preparation. The night Senja announces itself to Lombok.

Next Steps

Alignment first

The goal is full alignment on the concept direction, layout, guest flow, and the timeline to opening. The Partner Room is where we work through the details together.

Partner Login